Eric P. Léonard Your partner to break up CEO loneliness
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Personalia


Chemin des Roquettes11 - 7061 Casteau (Belgium). Born on March 29, 1956 – Belgian
Tel.: 065/730 725 or +32 65 730 725
730725@gmail.com
Skype: EricPLeonard


Assets



Your partner to break up the loneliness of the CEO.

My skills: ■ marketing ■ process ■ management.


Experience


 2002 – present.  ■   Casteau, Belgium

■ Owner. Investment management: real estate and financial investments.


2000 – 2001 ■ Sabbatical leave

  • After the sale of my publishing business to one of the top 3 UK publishing companies, I wanted to take it easy.
  • I traveled a lot. All trips included: almost 100 stamps on my passport.
  • I accompanied my wife to Sarajevo on the SFOR NATO compound for a 4-month period.
  • What I have learned: everything is possible. If you want it, you can just make it happen.


1984 – 2000  ■  Move Up Publishing / Léonard & Partners NV-SA – Brussels

Founder and managing director of this only publishing house specialized in helping university graduates and young professionals to get the best jobs.
  • Move up: De Gids van de Bedrijven die Aanwerven – Le guide des Sociétés qui Recrutent: 1.000.000 happy readers.
  • The 10-book series: Move Up practical tips: 250.000 happy readers.
  • I managed to summarize Move Up process in 70 task sheets issued at tasks starting dates.
  • More than 80% repeat business.
  • Advertising (copy strategy, media plan).
  • Co-founder of the European Forum for Careers Information.
  • Sale of Move Up Publishing / Léonard & Partners NV-SA at its all time peak records to Hobsons, a subsidiary of the Daily mail.
  • Due diligence performed with an appointed top business law firm hired by Hobsons.


1984 – 1984 ■  Duracell batteries – Brussels

Senior product manager.
  • Responsible for introducing a brand-new battery on the Benelux market.
  • This includes: profit target definition, existing information gathering, identification of consumers’ needs and desires, marketing concept formulation and testing, marketing strategy + plan, sales forecast and budgeting, implementation and sales force motivation.


1982 – 1984 ■  Procter & Gamble – Brussels

Assistant brand manager.
  • Developed, implemented and controlled all “Mr. Proper” business operations, i.e.
  • Advertising (copy strategy, media plan),
  • Packaging and product improvement based on market research,
  • Pricing, budget control and cost reduction program,
  • Stimulation of interest in product among consumers, sales force and stores (e.g. obtained international endorsement of floors manufacturers),
  • This successfully resulted in a 1983-84 8% sales increase versus same period year ago.


1981 ■  Belgian armed forces – Gent (Belgium) + Germany

Medical Service Commander-in-chief secretary. Improve leadership abilities.


1979 – 1980 ■  Deloitte – Luxembourg

Assistant-senior auditor.
  • Evaluated clients internal control system.
  • Analyzed financial statements.
  • Formulated final opinions.
  • Wide range of audited clients: German bank; Luxembourg, Italian and Swiss holding companies; U.S. manufacturing and franchising firms; English money broker.


1972 – 1977 ■  Student summer jobs in France and Belgium

  • Bartender-in-chief in Saint-Nectaire, France.
  • Sales representative, design assistant, engineer assistant.

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